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New updates and improvements to ReturnNudge

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Birthday Emails: Celebrate Your Customers

New

Now you can automatically send birthday greetings to your customers with special offers or a personal touch.

  • Birthday email settings — Configure your birthday email subject, body, and how many days before the birthday to send (0 to 30 days in advance)
  • Customizable templates — Use merge fields like {{customer_name}} and {{business_name}} to personalize every birthday message
  • Automatic daily scheduling — A background job checks for upcoming birthdays every day and sends emails on schedule
  • One-per-year enforcement — Each customer receives only one birthday email per year, preventing duplicates even if the job runs multiple times

Birthday emails are a proven way to make customers feel valued. A simple "Happy Birthday" with a small discount can bring them back through your door.