What's New

Respecting your customers' email preferences is critical for deliverability and trust. We've built a comprehensive email preference system.

• Granular unsubscribe options — Customers can unsubscribe from a single service, all reminders, birthday emails, news emails, or everything at once
• Self-service preference page — Every email includes a link to a branded preference page where customers manage their own subscriptions
• Secure token-based access — Preference pages use signed tokens that expire after one year, no login required
• Easy resubscribe — Customers who change their mind can resubscribe from the same preference page
• Activity logging — All subscribe and unsubscribe actions are recorded in your activity feed

This keeps you compliant with email regulations while giving customers full control over what they receive.